Exterior Bus Advertising

Overview Exterior Bus Advertising

Think of it as a billboard that moves.

Exterior Ads

Our exterior ads are printed vinyl film that is applied directly to the vehicle with pressure sensitive adhesive.  These type of exterior ads are called "clings" because they actually cling to the side of the bus.

Locations

On a bus there are three areas where these clings can be placed:  the rear, curbside and driveside (Click links to view examples).  Each of these areas of the bus are different sizes so the clings themselves can be different sizes.

• The largest location on the bus for advertising, and therefore the largest cling available on the bus is the driveside.  This is the side of the bus the driver sits on and it's the largest because it has no doors.
• The next largest location on the bus is the curbside.  This is the side of the bus that faces the curb and has doors for entry/exit.
• The rear of the bus is the smallest in square feet but it's also the only area which can be seen from the curb, street and rear at the same time.

Production

All prices for advertising on the exterior of buses do not include production from your finished artwork.  Production costs are the advertiser’s responsibility and can only be completed by vendor's that use recommended materials and guarantee both the product and lack of damage to BT vehicles (we can refer you to vendors that meet these standards). Typical production costs of clings are $10.00 per square foot (see Square Footage chart blow) and can vary based on artwork or need for design time. Production costs include transfer of finished artwork to cling, production of cling, installation/removal of cling. Clings cannot be re-used; once they have been removed from a vehicle they cannot be re-applied.

Square Footage of Clings

Driveside	50 sqft
Curbside	31sqft
Rear	11.6 sqft

Peak & Off-Peak

Peak – August through May (operating approximately 30 buses per day)

Off Peak – June & July (a reduced schedule of approximately 8 buses)

Buy It

Month-to-Month– Pick any number of months at the advertised monthly rate, prices are per cling. 

One Year with Bonus– Pay for only (10) months and receive June & July free!  Prices are per cling. 

For information regarding bus wraps click the highlighted text.

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